Brand awareness is a top priority for a non-profit organization, if people understand what their organization stands for they are more likely to become a follower or client and possibly donate to the program. Therefore, the Live Light Instagram portfolio was committed to explaining their services, introducing their staff members, and highlighting success stories of children who’ve benefited  from Live Light services.

Cross Marketing is a great way to gain exposure. For Live Light, we reached out to food brands that were aligned with their mission to find healthy alternatives that taste good as well.  We then worked on content creation that highlighted the brand and how Live Light imparts their products into their program.